Agri-Flow is a financing company that primarily caters to farmers in the Emerald Triangle. It helps cannabis farmers to learn how to invest, bank, and generally understand how to legally watch over their money. I was hired to design their logo, branding kit, and website. The minimalist style of the design helps to establish the company as modern, sleek, and professional. Using the "A" as a stand-alone logo allows for greater brand recognition and helps to engage the viewer when it is seen in the complete company name. The swoosh of the A not only helps to differentiate it, but is an allusion to a check mark, which strengthens the idea of checked boxes on financial statements.